
Every now and then, a shoot comes together that’s really just an excuse to play — flowing dresses, salt air, and the kind of golden light that makes everything look a little dreamier. This one was exactly that: a styled session at Folly Beach, South Carolina, featuring dresses from Free People.
These images were captured by the talented Evan Laettner, who has a gift for finding that easy, breezy movement that Free People’s pieces are built for. Between the pier, the dunes, and the wide open beach, Folly Beach gave us the perfect coastal backdrop.
There’s a different kind of creative freedom in a styled brand shoot — no timeline to chase, just good light, good clothes, and a beautiful stretch of coastline to work with. It’s the kind of collaboration I’d happily do again and again.
If you’re a brand looking for a photographer who can bring your pieces to life somewhere beautiful, let’s talk.


















This styled shoot was photographed by Evan Laettner at Folly Beach, South Carolina, featuring dresses from Free People.
Yes — styled brand shoots like this one are exactly the kind of commercial collaboration I love taking on.
January 14, 2015
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